Only 10 out of every 200 people who undertake a diet will take off the weight they had hoped to lose.
Of those 10 only ONE will keep it off for a subst...
Diets Don't Work--Learn to be Naturally Slim (Blog Talk Radio Show)
May 1, 2010
30/30 DAY 18-- Love The Ones You Got
April 18, 2016
I was feeling a bit sentimental over my son’s 15th birthday.
I’m was going back over old photographs of him and remembering good times we’ve shared. Thinking about ways to make him feel special.
When I started doing hypnotherapy I thought, “If I’m doing it right, I’m not going to see my clients very much. A few sessions with me and it will be done.” I wasn’t thinking that it was going to be a long-term relationship. So, perhaps I didn’t nurture those relationships as much as I could have in the beginning.
But over the years I have learned that when you do good work for a client, they become incredibly loyal to you. When you take time to make them feel special, they will keep coming back whenever they have some new goal or some new challenge that arises for them.
I now have clients I’ve been working with for over 10 years. Of course, we’re not still working on the same goal, but they’ve come back over the years when something new has arisen for them. They also sent me family members, their friends, their coworkers. They are the biggest advocates for my business.
We spend so much money on advertising and marketing trying to find new clients when, we should really be spending our time making the clients we already have feel special, nurturing those relationships that are already established.
I’m not saying it is not a good thing to get new clients. Of course it is! However, if you’ve been in practice for any length of time, I’m sure you could go back and look over your client folders or profiles and take out some with whom you had a really good connection, did good work, who have been great advocates for your business. Maybe it’s time to reconnect with those clients, find out how they’re doing and do something to make them feel special.
So how do you nurture the ones you have?
• Do your best work at all times. Be present for your client. 100%. • Follow up with them when your work together is complete. I use to hesitate doing this because I didn’t want the client to think I didn’t believe in the work that I did. However, what I’ve learned over the years is that this can be managed without looking as though you lack confidence. I simply send out an email to my client, a month or so after we last saw each other and say, “hey, it’s been a while since we’ve seen each other and I'm wondering how you’re doing. If I can help you at all or you would like a touchup, let me know.” • know their birthdays and send a handwritten card. • Send out newsletters to keep them informed of what’s going on in your business • Take an interest in them. Get to know their tastes, their preferences, Recommend books, movies, jewelry stores, vacations, YouTube videos – – whatever would be of interest to a particular client.
Some elements on this page did not load. Refresh your site & try again.